Monday, January 09, 2023

Morgan Stanley’s Global Sports & Entertainment Division Will Host a Financial Literacy Seminar During the 2023 Spalding Hoophall Classic


Springfield, Mass. – The Naismith Basketball Hall of Fame and LEARFIELD have announced an agreement with Morgan Stanley Global Sports & Entertainment (GSE) centered around the prestigious Spalding Hoophall Classic high school showcase. Through this relationship, Morgan Stanley will develop a tailored financial literacy program for some of the top prep basketball student-athletes in the country and lead an in-person seminar for this year’s participants inside the newly renovated Basketball Hall of Fame on Sunday, January 15.

Additionally, Morgan Stanley and the Basketball Hall of Fame will, together, honor the late Dr. Martin Luther King Jr., paying tribute to his life and legacy across all five nationally televised (ESPN) Hoophall Classic games on Monday, January 16.

"The Naismith Basketball Hall of Fame is excited to partner with Morgan Stanley to heighten the Hoophall Classic experience for the future stars of our game,” said John L. Doleva, President and CEO of the Naismith Basketball Hall of Fame. “The Naismith Basketball Hall of Fame prides itself on its commitment to developing these world class prep athletes on and off the court. Introducing financial literacy to these young players who will likely start receiving NIL money and/or sign professional contracts in the immediate future, is arguably one of the most essential skills we can give them.”

“We look forward to working with the Naismith Basketball Hall of Fame and LEARFIELD to deliver our fundamental financial literacy programming to some of the nation’s best and brightest prep athletes, coaches, and staff” said Sandra L. Richards, Head of Morgan Stanley Global Sports & Entertainment (GSE). “The Naismith Basketball Hall of Fame is a historic and globally renowned pillar to the sport of basketball and its culture. We are excited to collaborate with the Hall to prepare and empower these young men and women for the next phase of their educational, personal and professional journeys. We believe financial education is a critical component to that effort.”

This year will mark the 21st year of the Hoophall Classic. This event will feature 31 games played over five-days, throughout Martin Luther King Day Weekend, at Springfield College in Springfield, Mass. This year’s star-studded field, which boasts teams from 17 states, will feature 39 total players in ESPN’s Top 100 from the Class of 2023 (34 boys and 5 girls). 

Over the years, the Hoophall Classic has hosted more than 150 future NBA players during their prep careers, including Kevin Durant (2006), Kyrie Irving (2010), Anthony Davis (2011), Ben Simmons (2015), Jayson Tatum (2016), Zion Williamson (2018) and Anthony Edwards (2019-20); and featured the first 5 players taken in the 2021 NBA Draft: Cade Cunningham, Jalen Green, Evan Mobley, Scottie Barnes, and Jalen Suggs. 

Morgan Stanley GSE is a division of Morgan Stanley Wealth Management dedicated to serving the unique and sophisticated needs of elite and professional athletes, entertainers, executives, creators, and other top talent and professionals in the sports and entertainment industry. The division consists of over 200 Financial Advisors with the Global Sports & Entertainment Director/Associate Director designation, several of whom are former professional and collegiate athletes who once embarked on a similar journey to that of today’s elite prospects. For more information, please visit  

LEARFIELD is dedicated to representing The Naismith Memorial Basketball Hall of Fame by developing and managing sponsor relationships with brands looking to align with Basketball Hall of Fame events and programs.


About The Naismith Basketball Hall of Fame

Located in Springfield, Massachusetts, the city where basketball was born, the Naismith Basketball Hall of Fame is an independent non-profit 501(c)(3) organization dedicated to promoting, preserving, and celebrating the game of basketball at every level – men and women, amateur and professional players, coaches and contributors, both domestically and internationally. The Hall of Fame Museum is home to more than 400 inductees and over 40,000 square feet of basketball history. Nearly 200,000 people visit the Hall of Fame Museum each year to learn about the game, experience the interactive exhibits and test their skills on the Jerry Colangelo "Court of Dreams." Best known for its annual marquee Enshrinement Ceremony honoring the game’s elite, the Hall of Fame also operates over 70 high school and collegiate competitions annually throughout the country and abroad. 


About Morgan Stanley Wealth Management

Morgan Stanley Wealth Management, a global leader, provides access to a wide range of products and services to individuals, businesses, and institutions, including brokerage and investment advisory services, financial and wealth planning, cash management and lending products and services, annuities and insurance, retirement, and trust services.


About Morgan Stanley

Morgan Stanley (NYSE: MS) is a leading global financial services firm providing a wide range of investment banking, securities, wealth management and investment management services. With offices in 41 countries, the Firm's employees serve clients worldwide including corporations, governments, institutions, and individuals. For more information about Morgan Stanley, please visit